The 6 Elements of Success for On-Page SEO Services

The 6 Elements of Success for On-Page SEO Services

The idea of SEO services or search engine optimisation is more complex than ever before, especially on-page SEO.

It is no longer a simple process of marking various things off of a pre-determined SEO services checklist. Woya Digital’s successful search marketing for our pay monthly SEO services involves the use of 6 important on-page SEO elements that are extensively understood and properly implemented.

1. Title Tag

The title tag, which is basically a short description of 70 words or less, is used by the website visitors and search engines as the identifier. The title tag itself, placed between <HEAD> and </HEAD> tags near the very top of the HTML code for a particular page informs the search engines what the page is about. Together with the Meta description, the title tag is the representation of your business in Google and search engines.

2. Heading Tag and Keywords

Heading tags are simply the headers that are used on a website post to divide it into different sections. The Heading tag is the main heading that comes after the title on any given webpage. The use of the main keywords that help define a target in the Heading tag is one of the most popular on-Page SEO services and techniques because it helps to improve the visibility of your website in a search engine.

3. Subheadings and Keywords

Headers are not limited to just the main or focus heading. There are up to 6 different header tags that can be used in any given website. Each specify and outline a different aspect of a post. The heading tags from number 2 and onwards are all known as subheadings. It is encouraged that each subheading, especially the first three includes the main keyword for for increased SEO ranking.

4. ALT Image Tags

And ALT IMG Tag is the abbreviation to the ALT attribute to an IMG tag. The ALT tags are the alternatives to the text that are added to images in case the browser is unable to properly render them. It is a way for SEO services marketers to ensure that the search engine associates a websites main keywords with related images to strength their search rankings. The use of ALT tags on images is one of the most successful on-page SEO strategies. Especially for web-stores selling their products online. This practice ensures that the products show up on the Google image search as soon as the keywords are entered in the search bar.

5. Keywording the first 100 Words

Most websites include a long and detailed introduction at the beginning of their posts. Only choosing to mention their focus keywords much later and further down. And then they complain that their SEO services and SEO rankings are not working. That is because the later a keyword is introduced in a post, the longer it takes for Google to recognise and understand what information is being presented on your website. As such, for optimal search engine optimisation it is essential that the main keywords be introduced within the first one hundred words.

6. Website and Server Speed

According to Google, the server speed, website and page speed are taken into account by the ranking algorithm. As such it can be deduced that server speed is an essential element in ensuring successful on-page SEO. A slower page means high rate of abandonment, loss of links, and decreased visitor engagement. Making it a critically important factor to take into consideration when marking an on-page SEO strategy.

 

Need Some Help?

The team at Woya Digital is a social media marketing agency offering SEO Chichesterhere to help. We offer SEO and Local SEO solutions that designed to get you to page 1 of Google.co.uk We can assist companies of all sizes, anywhere, promote themselves through the internet.

Our fixed price offering is straightforward and yields results! We are fantastic at social media management, website design and SEO, all paid monthly, with no upfront investment.

 

Why Your Mobile Website Needs to be Mobile Friendly?

Why Your Mobile Website Needs to be Mobile Friendly?

60 percent of retailers in the UK have integrated mobile commerce solutions in their business models.

That means they have a mobile website that works!

According to PAC, an independent European research and advisory firm:

Considering the wide adoption from the business community, the message is pretty clear, It’s time to make your mobile website, mobile friendly… But what has prompted this approach? Why is there such a craze among webmasters to develop a mobile responsive website? Let’s take a look.

Tapping the Massive Audience

Currently there are 3.5 billion users connected to the digital world of internet through globally residing IPs. Out of these 3.5 billion users, 60 million dwells in the UK. Refine it further and you will find that 70 percent of the internet users (aged 16 or above) access internet through their mobile phones and smart phones. We tried summarising it and the conclusion we reach is:

Whether you are in England, Scotland, Ireland or Wales – if you are on the internet right now, statistically the chances are that you are on your mobile phone.

Now with such a massive audience to tap, who wouldn’t want to have a mobile website, mobile friendly?

You Don’t Just Have an Audience, You Have a Flock of Customers

Tapping a large audience doesn’t always translate into more business opportunities. But here, you have the McFlurry and you have the M&M as well to top off the experience. A report from Capgemini and IMRG revealed that during December 2016, 47 percent of the retail sales were made through mobiles. The report further goes on to predict that the ecommerce sales in the UK will cross the figure of £500billion by 2020. Out of which mobile commerce will contribute to a whopping share of 45 percent.

You have the audience and you have a consolidated niche that is ready to earn you some significant business.

Here is a bonus for our readers: Clothing, books and home electronics were the most popular consumer products that the residents of the UK purchased over the internet over the last two years. So all the concerned retailers, it’s time to call a meeting with your webmasters.

In the World of Internet, Google is the Ruler

Google too appears to be strongly advocating the idea of mobile compatible websites. With its recent algorithm updates, the search engine has been prioritising mobile friendly websites on its ranking table among the returned SERPs. Search engine optimization is the rule of law in this kingdom and webmasters are always looking for strategies and practices that can help them rank higher on SERPs.

As such having a mobile website that is mobile friendly can help you boost your website ranking.

And in the End, it’s the Reputation that Matters

The whole concept of a mobile website that is mobile friendly is to provide convenience to the users. They can access from the comfort of their palms, anytime and anywhere. That is the future as this improves a customer’s online experience and accents your mobile website and brand with glowing reputation.

When your customers are satisfied and you have a burgeoning reputation in the market. Nothing can stop you from being a competitive player in your industry.

Need Some Help?

The team at Woya Digital is here to help you out. We offer pay monthly mobile website solution that is customised and managed. No upfront cost and backed by a reliable infrastructure. From SEO to mobile websites that are mobile compatible, we will integrate everything that you need for your new mobile website to be successful.