Official Motorsport Marketing Partners for the Alfa Romeo Championship 2020

Official Motorsport Marketing Partners for the Alfa Romeo Championship 2020

Motorsport in general is having to work harder than ever to survive! Motor racing championships are currently facing exactly the same pressures as business and as we speed into a new decade, the challenges are likely to increase for the less prepared.

This trend is no different for one of the oldest and well-known motor racing series in the UK, the Alfa Romeo Championship, which is just one year away from its 40th anniversary. It may have a distinguished motor racing heritage, but it certainly is a progressive Championship.

It is with this at the forefront that the Alfa Romeo Championship has announced a new appointment, an official motorsport marketing partner for the 2020 season, Woya Digital.

West Sussex based Woya Digital is a digital marketing agency comprising of experts in respective marketing fields with a main focus on SME business growth. This is achieved through affordable, integrated digital marketing methods such as: lead generation marketing, making friends with Google via essential local SEO and organic SEO, plus designing fully optimised websites.

Managing Partner, Natalie Karr commented “We are delighted to be working with the Alfa Romeo Championship this season, a genuinely fantastic fit to our experience and growing automotive / motor racing portfolio. With so much racing heritage and the desire to expand, we are excited about what we can achieve together.”

As digital marketing experts, Woya Digital has a specialism in motorsport marketing, experience in igniting motorsport sponsorship and is generally superb at generating leads for businesses through marketing. They are working with the Championship to maximise the potential of the 2020 season and beyond.

“The challenge for all UK motorsport is real, from club racing to the dizzy heights and proven success of the BTCC.” Championship Co-Ordinator Andy Robinson commented. “Maintaining healthy driver entry levels, developing new motorsport sponsorship relationships and attracting fresh race spectators on all platforms is key and an essential goal for all levels of motorsport. This is why the Alfa Romeo Championship has taken this bold move to engage with digital marketing and motorsport enthusiasts Woya Digital.”

ENDS

About Woya Digital

West Sussex based Woya Digital is a digital marketing agency comprising of experts in respective marketing fields with a main focus on SME business growth. This is achieved through affordable, integrated digital marketing methods such as: lead generation marketing, making friends with Google via essential local SEO and organic SEO, plus designing fully optimised websites.

www.woya.co.uk

About the 750MC – Alfa Romeo Championship

With nearly four decades of racing history, the Alfa Romeo Championship features a grid spanning a huge variety of different models from the Italian marque, as well as allowing competitors with Fiat, Abarth and Lancia machinery. Three main classes (Modified, Power Trophy and Twin Spark Cup) cater for the different models in addition to the Italian Invitation class, meaning that grids include everything from a 33 to a Mito. The 750 Motor Club offers the UK’s best value racing with a continual drive to offer the highest quality competitor experience and paddock for the club-level driver, as well as a host of other benefits to suit both novice and experienced racers.

www.alfaracer.com 

BTCC Sponsorship deal helps #makesomenoise for Team HARD. Racing

BTCC Sponsorship deal helps #makesomenoise for Team HARD. Racing

Digital marketing specialists Woya Digital are thrilled to confirm a BTCC sponsorship agreement and association with Team HARD. Racing for the 2018 British Touring Car Championship (BTCC) season.

Team HARD. Racing has grown exponentially since Tony Gilham founded the iconic racing brand in 2012. Supporting many drivers on their racing career, the team are currently working alongside no less than 50 drivers in multiple championships. In 2018, the team is fielding four strong challengers in the UK’s premier championship, the Dunlop MSA British Touring Car Championship.

Woya Digital is an online marketing agency supporting companies across the UK #makesomenoise through inspiring social media management, website development, e-commerce platforms and search engine marketing.

BTCC Sponsorship

Managing Partner at Woya Digital, Steve O’Brien, said “We are massive motorsport fans and it has been fascinating to watch the growth and development of Team HARD. Racing with their unique approach and commercial attitude. “

“They have an excellent team set up and with the ‘fantastic four’ drivers lined up for this years BTCC, success is inevitable! We are simply stoked to be involved, supporting the team and reaping the rewards of motorsport sponsorship at this level. Team HARD. Racing fits perfectly with our marketing philosophy #makesomenoise.

Team Owner, Tony Gilham added “We met with Steve at HQ and it quickly became very clear that we are the perfect fit for each other. We have everything in our armoury to allow Woya to showcase exactly what they can do and it will be very interesting to see what we can achieve together. With some very interesting plans in place for the team in 2018, this is also the perfect timing to take our online presence to a whole new level lead by Woya.”

About Team HARD. Racing

Team HARD. Racing: Hospitality and Race Days. GO HARD or GO HOME is not just our motto it’s the way we run our company, it’s all or nothing. Team HARD. Racing was formed by an elite group, fronted by BTCC driver Tony Gilham who wanted to revitalise and bring something unique to the hospitality, track and driving experience industry. www.team-hard.com